ABOUT US

ABOUT BON SAVVY

Challenging the status quo

 For Michelle Gray, Bon Savvy was born out of frustration and a desire for something better. After a successful 30-year career in recruitment and human relations, Michelle found herself facing a personal challenge—there was simply no laundry product on the market that could care for her expensive silk items and quality linen, while being gentle enough for her family's sensitive skin, particularly her daughter who suffered from eczema. Determined to find a solution, she became quickly dissatisfied with the one-sized-fits-all options available, so set out to create the kind of smart care she knew she needed herself.

What started as a quest to preserve quality fashion and home fabrics as well as protect her loved ones' skin quickly became a passion for transforming the way we think about laundry. Michelle knew there had to be a better way—one that didn’t rely on harsh chemicals or artificial fragrances but still delivered exceptional results, the kind you would normally rely on the dry cleaners for but instead could enjoy the luxury of achieving in your own home.

With Bon Savvy, she’s achieved just that. Each product is meticulously crafted locally in Australia using only naturally derived, biodegradable, plant-based ingredients curated specifically to nourish fabrics while elevating everyday 'ho-hum' routines. Whether it’s Bon Savvy's signature Silk Wash, Baby Care or the versatile Active Savvy range, Bon Savvy brings luxury, efficiency, designer aesthetics, sustainability, and superior fabric care into the home.

Michelle’s vision isn’t just about clean clothes—it’s about creating a laundry experience that feels indulgent, thoughtful, and in harmony with the planet. With a growing presence in luxury stores around the world and ambitious plans for the future, Michelle continues to challenge the status quo and redefine what laundry care can be.

 “Bon Savvy is more than outstanding fabric care and beautiful sensory enhancing fragrances it's about taking care of the people, the things and the spaces that our customers love. We want to empower a passionate community of discerning consumers to buy quality not quantity and to take care of them properly. We wanted our brand to be mindfully crafted and inclusive, supporting health and wellbeing eradicating the worry of skin irritations synthetic fragrances or health harming chemicals but also bringing an element of pleasure into an otherwise considered boring necessity of life. We love how interior designers favour our range in helping the last 'ugly room' in the house (the laundry) look better with our products that are meant to be displayed not hidden. But also, it's especially rewarding to hear how we are benefiting the lives of people with acne issues and sensitive skin such as eczema that struggle to find products that provide truly effective care, whilst still smelling fabulous without the triggering chemicals and toxins,” Michelle said.

 The Bon Savvy range offers a chance to access expert care in your own home with natural focused solutions and elevated fragrances that enhance the way you live each day.